Read the following passage and mark the letter A, B, C, or D on your answer sheet to choose the word or phrase that best fits each of the numbered blanks from 26 to 30.

By the year 2000, online news sites had begun to spread, (26) _________ the vast majority of people still read their news in a traditional print newspaper. Soon after, (27) _________ people switched to online news sites because of rapid improvements in mobile Internet technology and the digital media itself. Many employees of print media organisations in the UK lost their jobs due to the (28) _________ closures of local and regional press offices.
In order to survive, the national daily print newspapers took the opportunity to develop digital media alternatives. Clearly, this strategy worked as it pleased both readers (29) _________ preferred print and the new online readership. However, not only are the big printed dailies still here, but they (30) _________ on their print versions for profit, generating revenue through advertising! Digital media isn't simply a replacement for old-fashioned print media, but rather a complement.
(Adapted from High Note)